I opened Aura3AM, thinking I would only sell skincare.
I did not expect my own face to change.
I am Sunny typical korean man Mid 40s.
Living in Poland more than 10 years now.
Honestly, I never cared too much about skincare before. Soap, random cream, sleep late, stress, coffee. Finished.
But after opening Aura, everything changed slowly.
Not because of “magic product.”
Because I started learning how Korean skincare actually works.
Not marketing. Not TikTok trend.
Real Korean skincare is very boring sometimes.
Hydration. Cleansing. Skin barrier. Ingredients. Consistency. That’s it.
When customers visit our store in Wrocław, many ask me:
“Sunny, what did you do to your skin?” (Mostly my coworkers from my previous company - LG)
Actually… I stopped attacking my skin.
Before Aura:
- uneven skin tone (Due to stress from company work)
- tired face (Mostly from company dinner and drinking with boss!)
- redness and acne around mouth
- skin looked older every winter in Poland
After testing hundreds of products for Aura:
- calmer skin
- healthier glow
- less irritation
- better texture
- less visible fatigue (I can't deny that i sleep a lot after quit LG hehe)
And the funny thing?
The biggest difference was not expensive serum. It was cleansing correctly.
Korean skincare focuses more on protecting skin barrier than aggressively removing everything. Many Western products clean too hard. Skin becomes tight, shiny, irritated. People think “clean feeling” means healthy.
Now I understand why Korean skincare became so respected globally. People online often describe similar skin improvements after switching to barrier-focused Korean routines.
At Aura, we always say:
“We Tested First.™”
That includes my own face too.
Suolim Persimmon Packcleanser
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